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2013 Ford Escape [w/video]

Posted Apr 20th 2012 12:30PM

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Don't Call It A Comeback

2013 Ford Escape

In the music industry, a band's third album is typically make-or-break. You start with the debut album, introducing the general public to the band's polished works, then comes the sophomore record, which proves whether or not the band can keep its fan base happy and gain more traction in the music scene. But the third album must show if that band's sound and style has a good enough mix of individual flare and mainstream appeal to keep them successful in the long-run.

If you think about it, the same can be said about the automotive landscape, and for the purpose of this review, the Ford Escape. The first-generation Escape, launched in 2000 as a 2001 model, entered during a time when small SUVs and "cute-utes" were booming. The redesigned 2008 Escape built upon the first model's success, and now, as the curtain is about to close on that ruggedly handsome, boxy Escape, this new third-generation model has some mighty big shoes to fill.

Over the past year, the Escape has been an absolute sales superstar. In 2011, Ford moved over 254,000 of the compact crossovers – a 33-per cent gain over 2010's numbers. To get an idea of just how impressive that is, know that in the same timeframe, Honda moved just over 218,000 CR-Vs, while Toyota sold 137,000 RAV4s and Chevrolet hustled around 193,000 Equinox models. Building upon that success, Ford announced that with 60,000 units sold in the first quarter of 2012, the Escape posted its best Q1 numbers in its 11-year history. Talk about going out with a bang.

But rather than sticking to the original formula of a small, trucky crossover, Ford has completely redesigned the Escape for 2013. Perhaps the biggest point of contention surrounding the new model is its styling – the two-box, upright design has been ditched in favor of the automaker's Kinetic language, employing a more, shall we say, Focused appearance.

So here it is, the ever-important third album. Does Ford's all-new Escape have enough mainstream appeal to take on the best and brightest of the CUV set while still being able to appeal to loyalists? We headed to the roads around San Francisco to find out.
Related Gallery2013 Ford Escape

2013 Ford Escape side view2013 Ford Escape front view2013 Ford Escape rear view

From where we sit, it seems unlikely that buyers would take issue with the 2013 Escape's new, more efficient powertrains, improved refinement and spiffy new technology. Where we can see a lot of eyebrow-raising, however, is in the Escape's design. Now, we'll go on record as saying that we like the looks of the new model, but part of the reason we suspect the Escape was selling so well in 2011 (aside from low prices, of course) was because there are plenty of shoppers who actually preferred the rugged, SUV-like design versus the new crop of sleeker, more car-like CUVs that have come to market.

But think about it: The current Escape wears one of the oldest designs in the entire Ford portfolio. And while the automaker understands that loyalists really valued and appreciated the SUV-ness of the outgoing model, the company is "confident that [the new] design resonates with target customers," according to Hau Thai-Tang, vice president of engineering for global product development.

Versus the outgoing model, the 2013 Escape is 3.4 inches longer, half an inch wider and 3.8 inches shorter in height. The new car also rides half an inch closer to the ground, making ingress and egress much easier.

2013 Ford Escape headlight2013 Ford Escape lower grille2013 Ford Escape wheel2013 Ford Escape taillight

This is now the tenth model to be built on the automaker's global C-segment platform, so with that in mind, it's no surprise that the crossover looks more like a Kuga-fied, lifted Focus than anything else. It's really handsome, especially in the higher-end SEL and Titanium trims, where features like large 19-inch alloy wheels (17s are standard on the S and 18s are available elsewhere) give it a commanding stance on the road and little details like LED running lamps (only available with the optional HID headlamps) and the polished black grille inserts make it look premium and upscale.

Speaking of upscale, get a load of the Escape's cabin, especially in the fully tricked-out Titanium trim. The old model's interior was never a bad place to sit in, with a well-thought-out design to the center stack and controls, and a purposeful, if plain, appearance. For 2013, the interior is awash with brightly colored displays and simple clusters of buttons and knobs, all revolving around the MyFord Touch infotainment system and its large, eight-inch screen. We're curious to see what the Escape's center stack looks like without the MyFord Touch interface, but assume it's very close to the button-heavy layout found in the Focus.

2013 Ford Escape interior2013 Ford Escape front seats2013 Ford Escape rear seats2013 Ford Escape rear cargo area

In general, the Escape's interior is comfortable, pleasant and, more importantly, quiet. At highway speeds, there's a bit of wind and road noise – nothing out of the ordinary, though – but at lower speeds, it's librarian-approved silent in there. Visibility is good from all angles, but even so, Ford offers the Escape with a host of safety goodies like a rearview camera, cross traffic alert, blind spot monitoring and active park assist to keep you from dinging into cars, shopping carts, poles and people.

There are plenty of functional benefits to the Escape, too, including the hands-free liftgate system that we've showed you before. Fold the rear seats down and you'll have a full 68.1 cubic feet of cargo space – nearly one cubic foot more than the outgoing model. That doesn't quite compare with the 70.9 cubic feet offered in the Honda CR-V, but it's better than the 63.1 cubic feet that you'll get in the Chevrolet Equinox. Check out the video below to see how the hands-free liftgate works one more time.



Our Titanium tester offered full leather seating and trim, all in black in this case. There's some aluminum brightwork around the air vents and some contrasting gray plastic around the center stack, but really, we'd appreciate some more two-tone interior options in here. As a whole, the cockpit looks nice, but compared to what we see General Motors doing with two-tone interiors these days, Ford could certainly stand to broaden its color palette a bit.

Ford has certainly packed the Escape full of technology and premium niceties, but you'd be right to expect things like heated seats, dual-zone climate control and a premium audio system in the Titanium model. One key omission, however, is a lack of power adjustments on the front passenger seat. What's more, you can't even manually adjust the height. It might seem like a small thing to criticize, but it's one of the first things we noticed during our test.

But enough nitpicking, let's get to the good stuff: what's under the hood. For 2013, there are three engines available across the Escape range, starting with the naturally aspirated 2.5-litre inline four-cylinder only available on the base S model with front-wheel drive. This is a slightly reworked version of the 2.5 offered on last year's model, though it now puts out 168 horsepower and 170 pound-feet of torque, solely offered with a six-speed automatic transmission. Ford says it only expects the 2.5 to account for about 10 per cent of overall Escape sales, and as such, none were available for us to test during our time in California.

2013 Ford Escape engine

The majority of Escapes you'll see on the road will have EcoBoost power – part of Ford's strategy to offer turbocharged engines on 90 per cent of its models by 2013. The standard engine on the volume SE and SEL models is the all-new 1.6-litre EcoBoost four-cylinder, good for 178 hp and 184 lb-ft and also mated to a six-speed automatic (read: not the dual-clutch PowerShift that's been so poorly received in the Focus and Fiesta). We didn't have a chance to test the 1.6 while in San Francisco, but other journalists we talked to said that it was plenty powerful, and aside from feeling slightly sluggish during aggressive canyon climbs, it was absolutely adequate for 95+ per cent of small-CUV driving scenarios. The big win for the 1.6 EcoBoost, though, is fuel economy. Ford is still awaiting official EPA ratings, but this smaller turbo-four is expected to achieve 9.8L/100km (24 mpg) in the city and 7.1L/100km (33 mpg) on the highway – class-leading stuff for automatic-equipped CUVs. Only the 2013 Mazda CX-5 with its six-speed manual 'box is more efficient.

Available on the SE and SEL, and standard on the Titanium, is the range-topping 2.0-litre EcoBoost four – a version of the one currently offered in the Edge and Explorer. In the Escape, the larger turbocharged four-cylinder is good for 240 hp and 270 lb-ft of twist – that's the same amount of horsepower as the naturally aspirated 3.0-litre V6 of the outgoing Escape, but the new powerplant offers a healthy 47 more pound-feet of torque, the peak of which is available at 3,000 RPM. Versus that old 3.0-litre, the new Escape with the 2.0 achieves a much imporved 10.7L/100km (22 mpg) city fuel economy and 7.8L/100km (30 mpg) highway. Again, a six-speed automatic is what's offered here, and like the 1.6-litre EcoBoost, the 2.0-litre engine can be matched with either front- or all-wheel drive.

2013 Ford Escape shifter2013 Ford Escape engine detail

We asked Ford about the possibility of an Escape Hybrid or even a plug-in model, and were told that there are no plans to offer such a thing, if only because of the upcoming C-Max Hybrid and Energi models.

We spent an afternoon driving the 2.0-litre AWD Escape around the highways and curvy forest roads of northern California and really fell in love with this vehicle's dynamics. Off the line, there's plenty of grunt from the EcoBoost four, and while the six-speed automatic will default to the highest gear whenever possible, driving the car in Sport mode (one notch below 'D' on the shifter) will make it more eager to hold a gear or actively downshift while decelerating. During highway cruising (not in Sport mode), the transmission has a tendency to jump between sixth and fifth gears even when you're just lightly tipping into the throttle, but we're told that's because sixth is essentially an overdrive setting. If you really need passing power, it'll jump down to fourth. Ford does not offer paddle shifters on the Escape, but you can switch through the gears yourself via two buttons on the left side of the gear shifter.

As far as handling goes, those who actually liked the stiffer, trucky ride of the outgoing Escape will feel right at home in the 2013 model. Ford told us that its customers actually prefer sportier, engaging suspension setups, and that's why it opted to offer this level of stiffness on the Escape. And since this is a global vehicle, Ford had to create a suspension that would not only appease us Americans, but its more enthusiastic European Kuga buyers as well.

2013 Ford Escape badge2013 Ford Escape badge

That said, we found the Escape to be quite rewarding from behind the wheel. The steering, while somewhat artificial feeling, offers good amounts of feedback and is quick to respond at turn-in. Ford offers its curve control and torque vectoring systems on both the front- and all-wheel-drive Escapes, and combined with the revised full-time AWD setup that actively monitors road conditions and traction faster than you can blink an eye, the Escape is at once engaging, stable and confident out on the road. It's really, really good. It's not quite as light on its toes as the Mazda CX-5, but as a whole package, the Ford is probably the one we'd have – if cost weren't an option.

And that's the big caveat: pricing. Although we don't have official Canadian pricing just yet, the base 2013 Escape S FWD model in the United States starts at US$23,295 including $825 for destination, as it quickly escalates from there. Tick every box on a fully kitted-out Titanium AWD model and you'll hit US$37,000 with no problem. Sure, a similarly equipped Chevy Equinox will run in the mid-$30K range, too, but spec out a more powerful (but smaller) Kia Sportage Turbo with every option and you'll only top out around US$33,000. And while the Escape is really good at what it does, we aren't immediately convinced that we'd shell out the extra cash versus the Kia. Since the SE (US$25,070 starting) and SEL (US$27,870) models will likely account for the majority of all Escape sales, that means the average transaction price should land around US$30,000 when everything's all said and done.

2013 Ford Escape rear 3/4 view

In terms of base pricing, this isn't a drastic departure from the 2012 model, which started at US$22,265 including destination (and without the killer incentives that have made it so popular). Granted, the volume XLT and Limited models command US$25,695 and US$27,195 respectively, but it's clear that Ford is trying to move the 2013 Escape more upmarket, especially by now having four trim levels. When you consider the added power, technology and refinement, it's definitely worth it, but we're curious to see how customers react to the higher final transaction prices.

We're also curious to see what the 2013 Escape's first year of sales will look like. On one hand, it's a compelling new product that will be among the best in its class, but it's pricey. On the other hand, it strays very far away from the Escape that people currently know and love, but it's a more competitive, forward-thinking vehicle that falls in line with the rest of the Ford family of vehicles. It might be a slightly different style of music, but the Ford Escape's third album is one that we'd love to listen to all year 'round.

Related Gallery2013 Ford Escape

Image Credit: Copyright 2012 Steven J. Ewing / AOL

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Ger

Since when has the escape been a crossover. Soon Jeep is going to be the only one offering compact and mid size suvs. Now a days seems that the options are either the giant gas guzzlers or these ugly usless for off roading cross overs. The previous escape before this generation is the best looking IMO. This new one is a fancy shmancy luxury car...... 2 BIG thumbs down from me

June 12 2012 at 1:43 PM Report abuse rate up rate down Reply
Rocketman67

If Ford thinks it can sell a lot of the Titanium models at $37K and compete against the KIA Sportage at $33K then Ford has definitely lost it's "EDGE" ;-)

June 11 2012 at 6:55 PM Report abuse +1 rate up rate down Reply
Benhaze

I meant $2K more...

April 22 2012 at 4:38 PM Report abuse rate up rate down Reply
Benhaze

A Titanium loaded in Canada is actually $44,000 before taxes which seems to me a little outrageous. If fuel economy is not #1 priority (which is likely not at this price range) might as well sped 42K more to get a fully loaded Ford Edge...

April 22 2012 at 4:37 PM Report abuse rate up rate down Reply
Dennis

Feel free to correct me if I'm wrong, but I think the figures for the fuel economy you supplied for the 1.6L ecoboost need to be corrected. "Ford is still awaiting official EPA ratings, but this smaller turbo-four is expected to achieve 9.8L/100km (24 mpg) in the city and 7.1L/100km (33 mpg) on the highway – class-leading stuff for automatic-equipped CUVs." Some Canadians use MPG (miles per gallon) figures in comparing fuel economy as opposed to L/100km (whoever dreamed up this foolish rating is an idiot). I think the 33 MPG number is for miles per gallon on a U.S. gallon as opposed to an Imperial gallon. U.S. gallons are around 3.79L and Imperial gallons are around 4.55L. I believe the highway number should be around 40 MPG (Imperial units). Many people do not notice this size difference between a gallon of gas in the U.K. and the U.S.

April 20 2012 at 8:47 PM Report abuse rate up rate down Reply