Alberta auto dealer uses radio spot to get even with crooks

Marty Gilles runs a Ford dealership in Fort McMurray, Alberta. Marty Gilles had his dealership robbed over the weekend. Luckily, Marty Gilles has a good sense of humour... and a good plan to get even.

What you are listening to in this video is an actual radio spot, in which Giles tells listeners, "I know you've heard about our family pricing initiative. Over the weekend, however, we had some non-family members come steal some rims and tires."

By that line at the 0:05 mark, we are already off to a rather humorous start. The wheels and tires belonged to a Harley-Davidson Edition F-150, an F-150 FX4 and a Mustang. Rather than voice his anger, Giles decided to get even by offering a $10,000 reward to anyone who could provide information to the Royal Canadian Mounted Police on the crime. Another $10,000 will be donated to a charity of the Mounties' choosing.

According to the ad, if the tires are returned, Giles will "call off the posse... no harm, no foul."

Giles also attempts to get inside the heads of the criminals, by adding "I get a great deal on commercials, and I'll run them forever until you get caught," and several other truly great lines. Click here to enjoy the video and hear the instant classic of a radio spot.

Revenge is a dish best served cold!