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Volkswagen Beetle R-Line coming to North America?

Posted Dec 28th 2012 3:43PM


Volkswagen has jilted North American enthusiasts once, by denying them the chance to pilot the Scirocco in Canada and the US. In September, it seemed like the German automaker was going to take the same course of action with the sporty Beetle R-Line. Now, comes word that the R-Line bug may be headed our way after all. This news comes from As you may have guessed, it is a blog written by a Volkswagen salesperson. According to the recent post, Volkswagen is now taking orders for the new Beetle R-Line, with delivery set for February or early March.

We've reached out to Volkswagen and it has been confirmed that the R-Line version of the Beetle will he coming to the US, (but still no word on any Canadian plans yet). Although it was brought to our attention that this news first broke back in November, we think it may have been overshadowed by the buzz around the Beetle Convertible at the time.

If you recall, the R-Line is the latest in what is becoming a growing family of Volkswagen Beetle variants. The package includes revised bodywork, 19-inch alloy wheels, bi-xenon headlights, LED running lights and LED license plate lights. Inside the R-Line receives leather seating surfaces and a navigation system. In Europe, the exterior package alone will cost 1,290 euros (about CAD$1,600) and both the exterior and interior combined will set you back 1,675 euros (CAD$2,100).

European customers can select this package with either the 1.4 TSI Beetle or the TDI model. North American pricing for this package has not yet been announced, but it is worth noting that the R-Line will be offered only on the Beetle Turbo. To learn more about the sported-up Bug, check out the press release below.

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Herndon, VA - Volkswagen R GmbH has developed the R-Line for drivers who want the sporty and aggressive styling of the Volkswagen R models, but without the additional performance. In Germany, many of Volkswagen's best-selling vehicles are available with an R-Line derivative, but until now this has only been the case with the CC in the U.S.

That will change when the Beetle R-Line goes on sale in early 2013. Offered only on the Turbo model, the Beetle R-Line is differentiated by a number of exterior and interior enhancements. The new, more aggressive front bumper sports grained black surfaces and chrome-framed turn signals, while the rear bumper now incorporates a race-inspired diffuser. R-Line logos, standard 19-inch "Tornado" aluminium-alloy wheels, and Bi-Xenon headlights with LED DRLs also help to differentiate the car from a regular Beetle Turbo.

Inside, the R-Line model features custom stainless-steel kickplates, a steering wheel badge, a unique color dashboard panel, and contrasting-color stitching on the seats, shifter knob, and handbrake lever. Beetle R-Line pricing will be announced closer to launch.

About Volkswagen of America, Inc.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen's operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state-of-the-art manufacturing facility in Chattanooga, Tennessee. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Beetle, Eos, Golf, Golf R, GTI, Jetta, Jetta SportWagen, Passat, CC, Tiguan, Touareg and Routan vehicles through approximately 600 independent U.S. dealers. Visit Volkswagen of America online at or to learn more.


This press release and images of the 2013 Volkswagen Beetle Turbo R-Line are available at

"R-Line", "VW", "Volkswagen", all model names and the Volkswagen logo are registered trademarks of Volkswagen AG.

Features and technical data apply to models offered in the USA. They may differ in other countries.


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