BMW 7 Series

One Less Turbo, Two Less Cylinders, a Lot More Sense Back when hybrids were confined to dorky design iterations of normal cars, we often wondered when this next level technology would be wrapped in desirable packages. We pondered if the Honda Insight and Toyota Prius might spawn more attractive mainstream designs and filter into other sectors like sport, ...

Bavarian Hustler Gets Solid Update Including Stunning New iDrive For a while now, the absolute and rather uncontested king of big luxury executive sedan sales worldwide has been the Mercedes-Benz S-Class. Among the obvious competition, there has been an almost unspoken agreement that this is so, and that it shall remain so for our lifetimes. Clearly, ...

BMW recently launched a new marketing campaign titled "BMW is Joy." The new tag line is explained as, "Part of a big-media strategy the company is doing to raise its profile worldwide with a more emotional, optimistic voice." Raising a company's profile is never a bad thing, however, we question if anything is more high-minded than "The Ultimate Driving ...

Rocket-powered 7-Series variant is scary fast, uber-sophisticated Lovers of fast cars, horsepower, turbochargers and techy gadgets may wish to tuck something absorbent into the front of your shirt collars before reading further. The remainder of this page covers the BMW Alpina B7-the flagship of a German aftermarket specialist that's been tweaking ...