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Fiat News
Fiat, an acronym for Fabbrica Italiana Automobili Torino, is an Italian automaker and a major player in the European marketplace. Founded in 1899, Fiat is now the world's sixth largest automaker and the largest based in Italy. The company is currently led by Sergio Marchionne and its portfolio includes the Ferrari, Maserati, Alfa Romeo, Lancia and Fiat brands. The company began selling vehicles in the United States in 1908, but pulled out of the U.S. market in 1983. In January of 2009, Fiat acquired a 20-percent stake in Chrysler and will once again sell its products in North America, starting with the 500 subcompact.
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0Featured: Fiat 500 Abarth ads with Catrinel Menghia released en masse 1335571080
Ah, Catrinel Menghia. Fiat knows a good thing when it finds one, and so it's no surprise to see a trio of new advertisements staring the Romanian-born and Italian-speaking model alongside the 2012 500 Abarth. First up is a minute-long montage showing the Scorpion-addled Abarth flung around the desert while Catrinel... well, stands around looking ...
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Official: Fiat Professional reveals new Punto panel wagon 1335443340
There's little doubt that commercial vehicles are almost as vital to an automaker's sales figures as passenger vehicles are, and to that end many have dedicated commercial vehicle operations. The Fiat group's is called Fiat Professional, and it's just rolled out its latest offering. Called the Punto Van, it is, as you might have guessed, a Punto ...
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Spy Shots: Fiat 500L seven-seater spotted 1334935740
We like the small Fiat 500 a lot, but we're not so fond of the upsized version Fiat is planning. When the five-door 500L debuted at Geneva, calling it homely was being generous, indeed. We can't deny the logic in offering a more family friendly 500, however. But a size-large seven-seater? This quite literally stretches the limits of the 500's ethos. Yet ...
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Official: Fiat turns old Yugo factory in Serbia into its most advanced plant 1334842260
Several years ago, we were surprised to discover that the Yugo was still being made. Sometimes dubbed the worst car in history, Serbian automaker Zastava continued producing the Yugo through 2008 when the last one rolled off the assembly line in Kragujevac after a twenty-year production run. That was only months after Fiat inked a deal to buy the company ...
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Featured: Dodge Dart to be pronounced "Fiat Viaggio" in Italian 1334336400
You have to love the global auto industry. Fiat will be introducing a Chinese-built version of the Dodge Dart, a car that's based on the Alfa Romeo Giulietta, at the Beijing auto show on April 23. Dubbed "Viaggio," production of the new sedan will launch in July, with sales commencing in China by the end of the year. While Fiat isn't saying whether the ...
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Rumormill: Fiat to expand Canadian lineup with Panda and Punto? 1333310520
Much like Mini at its launch, Fiat remains largely a one-model make (here in the North America, that is). While that may not change anytime soon in the U.S. market, there are rumblings that the model lineup here in Canada could expand. Fueled by sales proportionately larger above the 49th Parallel than below it, Fiat is apparently planning to add the new ...
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Official: Fiat 500X crossover will debut next year 1333148400
What started as only a cute little hatchback, the Fiat 500 will now be growing into a full range of models. The cabrio and Abarth versions have already launched here in North America, and we just got our first glimpse at the larger 500L (pictured above) during the Geneva Motor Show. But now, Automotive News reports that an even larger 500 crossover, ...
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Featured: Watch Chrysler CEO, Sergio Marchionne on last night's 60 Minutes 1332779400
CBS' 60 Minutes sat down with Chrysler CEO Sergio Marchionne last night to discuss the automaker's resurrection and the touch-and-go period in 2009 when the Fiat executive began talks with the federal government over a controlled Chrysler bankruptcy. Marchionne said that when he arrived at Chrysler, the company's employees were all afraid the company ...
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Report: Montezemolo shoots down Ferrari IPO rumours 1332249300
Put your money away, people. Ferrari Chairman Luca di Montezemolo has told a German newspaper his company will not be going public anytime soon, saying, "No, there is nothing on the agenda," according to Automotive News Europe. According to the executive, Ferrari parent company Fiat doesn't need the cash that would be generated by an IPO, and that while ...
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Video: Baby channels model Catrinel Menghia in new Fiat ad 1332115320
Fiat scored a major hit with its commercial for the 500 Abarth starring Romanian model Catrinel Menghia. Released last November as a web-only video, the spot exploded in popularity when it hit the airwaves during the Super Bowl in February. Having proven that a dollop of sexiness is enough to get your attention, Fiat has chosen a different but equally ...