So there we were last night, quietly minding our own middle-class business in a middle-class restaurant chain when the first 2013 Scion FR-S commercial stormed in on one of the establishment's many televisions. And we do mean stormed in – the audio was noticeably louder than other ads that bookended it. That was just fine by us, as the drifting red bolide made for some entertaining visuals on an otherwise humdrum evening. The ad – which you can watch by scrolling down – is surprisingly direct and gimmick-free for Scion, a brand perhaps best known for its ... Read More

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Review: 2013 Scion FR-S 1357837020

The New Poster Child For Cheap Thrills Let me tell you about a man named Larry. Larry works for a company called STI Fleet Services, one of a few companies that are responsible for the cleaning, prepping, maintaining, scheduling, delivering and picking up of the cars we test on a weekly basis, not to mention a whole slew of other duties. STI and its ...
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Review: 2013 Scion FR-S 1352566680

Hype is an interesting phenomenon. On one side, it can boost up a sub-standard product only for a monumental let down or often it can even convince the public of fallacies by power of suggestion. But then there is always the chance of a product actually living up to the marketing and media hype. The Scion FR-S is easily the most hyped mid-$20K car we've ...
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First Drive: 2013 Scion FR-S [w/video] 1335369600

We Finally Sample Scion's Irresistible Lightweight on North American soil Five months ago, we flew countless hours to spend a fleeting afternoon with the highly anticipated Scion FR-S at Japan's Sodegaura Forest Raceway, a track located just outside of Tokyo. Last week, we were in the air for far less en route to Las Vegas to spend a much longer day with ...