bob Lutz

Bob Lutz is apparently planning to keep busy in his retirement. In addition to snapping up an advisory role with General Motors, the former automotive executive has just announced that he is joining up with VIA Motors, an electric vehicle manufacturer responsible for converting full-size GM ...

The man nicknamed "Maximum" isn't completely retired yet. General Motors has announced that it has retained Bob Lutz as an advisor. Executives at GM will be able to reach out to Lutz and tap into his knowledge base, which was garnered from a career in the automotive industry lasting over four ...

Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role ...

Bob Lutz is in The Wall Street Journal this week, and the former Vice Chairman at General Motors discusses what he sees as the reason for the automaker's previous failings. His illustrative example? A company Christmas card. Sounds weird, but Mr. Lutz's example hit home nicely. Lutz tells the ...

General Motors is reportedly looking to re-hire none other than Bob Lutz as a consultant to vehicle development. Lutz, 79, left GM in May of 2010 after leading the company's product development efforts for many years. The push to rehire Lutz reportedly comes from GM CEO Dan Akerson's initiative to ...

Can His Arsenal Survive New Management? When Bob Lutz ran General Motors' product development efforts, he did something that no other car company has done in the history of making cars. He hired four automotive journalists to assess all of GM's new vehicles before they were OK'd for production. ...

Bob Lutz rides again. And again. Everyone's favorite former auto executive has saddled up with a new electric scooter company, investing a sizeable chunk of change into Current Motor and taking a spot on the company's advisory council. As of right now, the scooter maker offers a total of three ...