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    Report: Fuel cells will flop outside Japan, says VW
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    "It may fly within Japan, but not globally," VW's Shoji said. It's long been battered into our beleaguered auto writer brains that the ultimate future source of motivation for tomorrow's cars and trucks is not gasoline, diesel, electricity, natural gas, propane or solar power – it's the ...

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    Quick Spin: 2015 Hyundai Tucson Fuel Cell
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    A Crossover That Sips Hydrogen And Drips Water Hyundai leased its first Tucson Fuel Cell crossover last week, which the automaker claims makes it the first mass-produced fuel cell vehicle (FCV) that has been offered to the public (Honda may have something to say about that...). The vehicle, which ...

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    Video: Toyota's production fuel cell car to cost between $50-100k [w/video]
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    While the cost of building a hydrogen fuel cell vehicle continues to go down over time, reports over the last few years have steadily maintained that the first Toyota hydrogen-powered vehicles for customers should ring up for around US$50,000. Company officials cited this figure way back in 2010, ...

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    Official: BMW, Toyota outline new tech joint venture, new sports car
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    Back in June, Toyota and BMW announced a "memorandum of understanding" outlining plans for the two companies to join forces on future products and technology development. On Thursday, they signed a more formal and binding agreement that goes further into detail about the partnership, and it all ...

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    Opinion: Audi working on new fuels to make cars carbon neutral
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    A car can be considered CO2 neutral if the amount of greenhouse gas used in creating the fuel is balanced against the CO2 emitted by the vehicle in operation. Even as automakers move to increase the number of battery electric vehicles (BEVs), fuel cell vehicles and hybrids, internal ...

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    Paris: Hyundai ix35 lays claim to world's first production fuel cell vehicle title
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    Lo and behold, folks: Hyundai has wowed the crowds in Paris with what it says is the world's first serial production hydrogen fuel cell vehicle. Honda may disagree, but the Korean automaker says its ix35 Fuel Cell vehicle will be made available for private and public lease by the end of 2012, ...

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    Official: BMW and Toyota to partner on sports car and EV tech
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    If you are any other carmaker, this is really not what you want to hear on a Friday morning: The industry's 800-pound gorilla and one of its most profitable brands are joining forces. If you are an enthusiast (or environmentalist), however, the would-be products of this collaboration may have you ...

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    Study: Study: Alt-fuel cars unsustainable without government assistance
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    According to a 2012 U.S. survey by Booz & Co., alternative vehicle powertrains may take up as much as 10 per cent of the total market by 2020, but only if the U.S. federal government continues to support development. Without a helping hand, only 30 per cent of the researchers, executives and ...

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    Featured: Mercedes-Benz attempts to make an invisible car
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    Automakers are engaged in a constant struggle to get their products noticed. From clever advertising to sneaky movie deals and wild stunts, putting a vehicle in front of the public is the first step toward wrangling better sales figures. Mercedes-Benz recently took a different approach for the ...

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    Study: Global auto execs don't see electric cars making big inroads for at least a decade
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    A new survey by audit powerhouse KPMG suggests auto executives don't see electrified car sales passing 15 per cent of global sales until at least 2025. Yet despite the slowly developing market, these same execs foresee substantial increased investment in electric and hybrid car production along ...

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