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    Toyota Prius
    Report: Toyota to name Prius developer Uchiyamada its next chairman?
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    A report in Japan's Nikkei newspaper cited by Automotive News claims that the father of the Prius, Takeshi Uchiyamada, will take the role of chairman at Toyota. Currently Toyota's vice chairman, Uchiyamada joined the automaker in 1969, and in 1994 became the chief engineer of the Vehicle Development Center that birthed The Hybrid to Rule Them All. He said ...

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    Toyota Prius
    Study: Car thieves avoiding Toyota Prius
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    The National Insurance Crime Bureau has taken a closer look at how often car thieves target the Toyota Prius. As it turns out, the most popular hybrid on North American roads has a very low theft rate, and when it does get stolen, law enforcement are quick to return the machine to its rightful owners. All told, 2008-2012 Prius models saw a theft rate of ...

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    Toyota Prius
    Rumormill: Next Toyota Prius to get electric all-wheel drive
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    If rumours are to be believed, big changes are in store for the next Toyota Prius. UK outlet Auto Express recently spoke with a Toyota engineer who leaked details concerning the development of the popular hybrid's successor. According to that engineer, "The next Prius will redefine the hybrid as we know it." The forthcoming Prius will be constructed on a ...

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    Toyota Prius
    Report: How Hurricane Sandy (may have) set 16 Fisker Karmas on fire
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    Can Hurricane Sandy's flood waters be blamed for the fiery destruction of 16 Fisker Karmas and a Toyota Prius? On Halloween we guessed saltwater had somehow led to a short circuit that overheated the cars' batteries and fire, which may be exactly what happened. "We can't be certain exactly what happened at the port," Russell Datz, a Fisker spokesman, ...

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    Toyota Prius
    Report: Toyota looking to alter Prius styling
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    Love it or hate it, the Toyota Prius might be the most recognizable car on the road these days with its slippery, wedge-like design. Originally used to optimize aerodynamics, the unique shape of the second-generation Prius quickly made the car an icon, so Toyota kept the same basic look on the latest, third-gen model. According to an interview with Chris ...

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    Toyota Prius
    Featured: Tekked-Out Prius, Rowdy Camry round out Toyota's SEMA offerings
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    From the same Dream Build Challenge that brought the DragQouia to the SEMA Show, NASCAR stars Clint Bowyer and Kyle Busch also got involved with the competition hoping to win US$50,000 for their respective charities. Instead of building trucks like their NHRA counterparts, Bowyer had a Prius built for the contest while Busch stuck with a car he's very ...

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    Toyota Prius
    Video: Autonomous car support subject of political attack ad?
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    It's American election time and auto bailouts are not the only thing U.S. politicians are talking about. Down in Florida, one group has connected a candidate's support for automated car testing to, well, nothing. And that makes him evil. The Committee to Protect Florida has taken Rep. Jeff Brandes (R-Fla.) to task for proving automated cars did not ...

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    Toyota Prius
    Study: Top 10 best-selling cars in wealthy neighbourhoods
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    What's that? Rich people buy their cars at dealerships just like we do?! Yep, and according to a new study from TrueCar, Mr. and Mrs. Moneybags don't spend their loot on as many high-end luxury models as you'd think. TrueCar released a list of the top 10 most popular cars in the wealthiest North American neighbourhoods and, shockingly enough, half the ...

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    Toyota Prius
    Video: Toyota Prius Solution: When you're dead, you can't pollute
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    Let's make this clear from the get-go: we know this is satire, courtesy of The Onion. Of course, like all good comedy, the idea for the new, fictional Toyota Prius Solution model contains a grain of truth. After all, if you aren't alive, you really can't add to the world's environmental problems any more. Any questions? Obviously a riff on the whole ...

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    Toyota Prius
    Green: TheOnion.com spoofs Toyota Prius C Hybrid tech to go permanently Green
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    Real talk? We are still laughing at this satirical view of new Hybrid technology well after a dozen views. The Onion put together this comical report on how to save the planet at the expense of Toyota and their funky little Hybrid, the Prius C. The script, the banners and the detailed animations had us LMFAO'ing all morning. While we think the Prius C is ...